Schutter’s Bit O Honey A honey, honey, honey of a candy bar. Six delicious pieces Matchbook Magnet (MM21)
I love the man and woman smiling at one another over the cover. I’ll never know if the intention was to exude sweetness between people and connect that sweetness to the candy, but that’s what I see in this image. One of the many things I love about old advertising is its cheerfulness. As advertising matured, and companies got bigger, the focus of marketing shifted. But when this matchbook was originally produced, Bit-O-Honey was important to Schutter Johnson. In 1940 the candy sold for 5 cents each, and the package contained 6 pieces of the almond, honey candy. So the matchbook was intended to promote a little, tiny purchase. The two heads flanking this candy are awesome, and the little jingle with the notes floating around is absolutely adorable. Plus the way they describe the candy makes it sound delicious.
The image you see is exactly what we used to produce the magnet. (We include 1 free GypsyFaith sticker per order.)
All GypsyFaith magnets are double the strength of a normal refrigerator magnet; this magnet will hold several pieces of paper to a surface without sliding. The surface is textured, so it does not scratch. We developed it over a period of several years with our production partner in China. It took us a long, long time to get to this PVC product. Our intention, as we developed this product, was to make it as durable as our handmade magnet products were when we first began selling them more than 14 years ago.
Images used to make our magnets are scanned at 9600dpi resolution, reduced to 960dpi for production.
SIZE: This magnet is exactly 1.835 x 2.362 inches OR 4.66 x 5.999 cm (It is about the size of the original matchcover.)
PACKAGING: This magnet is packaged in a hard plastic container for retail sale, then we place it into the mailer.
It ships in a hand addressed, postage stamped padded mailer.
*We ship First Class US Mail for our customers domestic and international; for domestic orders the ship time is approximately 7 days. We do not expedite shipping. Cost for shipping, as well as tax, is calculated at checkout.